Fifteen years ago, the answers to the big questions of Leicester City’s summer were Harry Potter, Rodney Trotter and Pamela Anderson.
The questions being posed to Martin Allen at a fans’ Q&A that night? What nicknames had he given Joe Mattock and Richard Stearman, and who would he buy if given £10 million to spend.
The Q&A was called One Team, One Dream – the club’s attempt at a fresh rallying cry to get behind new manager Allen and chairman Milan Mandaric on their quest to leave the Championship behind. Of course, experimenting with multiple managers known primarily for ill-advised banter lasted one season and ended in relegation.
Slogans – we’ve had a few. Keep The Faith. We’re In It Together. They all live or die depending on the success of the team. If the marketing department had come up with One Team, One Dream in the late 1990s, perhaps those would be the last words read by the players before they run out of the tunnel.
Instead, in a fond nod to the O’Neill years, those words are Foxes Never Quit and the word splashed across the side of the stadium in the recent years of league and cup glory has been Fearless.
Both marketing campaigns struck gold, Foxes Never Quit summing up the battling qualities of Martin O’Neill’s squad and Fearless coming to define a team that felt no pressure whether fighting to stay in the Premier League or win it.
When the club wanted something stirring to whip up a frenzy ahead of the Champions League Round of 16 second leg against Sevilla, the words accompanying the fox graphic descending from the roof of the Family Stand were Forever Fearless.
At the opposite end of the ground, the Union FS display summed up Leicester City at our best – our players were dogs of war that night. They played on the edge. They fought for every ball and they were ruthless as well as fearless.
They were, frankly, the opposite of what we saw for most of last season. Formerly the Fearless Foxes, our players too often seemed intimidated or physically and mentally fragile.
Delusions of grandeur?
O’Neill had Elliott, Taggart, Walsh.
Ranieri had Huth, Morgan, Wasilewski.
But Brendan Rodgers has few hard men and the unsolvable set piece issue made a mockery of the term Fearless. Every corner was a cause for concern. So often, a bump in the road caused the car to veer off track.
Call it delusions of grandeur but, from a season that contained glorious victories against Manchester United, Liverpool, Spartak Moscow and PSV Eindhoven, the abiding memories are the collapses against Tottenham, Nottingham Forest, Liverpool and West Ham.
In particular, no matter how much I want to cast my mind back to the ecstasy of Ricardo Pereira slotting the winner at the Philips Stadion, I can’t shake off the feeling in the pit of my stomach when Tottenham’s Steven Bergwijn quickly turned victory into defeat.
Clearly, confidence issues for key players forming the team’s spine didn’t help. Consider the enduring images of Kasper Schmeichel, Caglar Soyuncu and Youri Tielemans last season.
Schmeichel has a winner’s mentality but followed a stellar season with one he spent stuck on a loop, rooted to his line watching an endless series of headers from set pieces fly past him.
Soyuncu, the current nearest equivalent to the likes of Walsh and Huth, buckled under the pressure of becoming the senior available centre-back and ended the season called out by Rodgers for bottling a 50/50 challenge.
Tielemans, the heartbeat of the side, too often dangled a leg to concede a penalty or misplaced a key pass to put the whole team on the back foot.
Injuries didn’t help either. But if you’ve got a real identity, a central strand that runs through the club, you can cope with injuries without being suddenly unable to defend a corner. Identity isn’t about individual players, because you can lose them permanently or temporarily. It’s about a collective.
Philosophy
Most damningly of all, the mentality was in danger of becoming an embarrassment to the club’s supporters.
No manager wants his team to be a soft touch and, upon his appointment at the club, Rodgers was pretty emphatic about his footballing philosophy and what he would demand from his players.






